Shamanic Brand Management

This is HardMagic

View Our Branding
reality

The Shamans

We unify the health, sports, and advertising industries to enlighten consumers. We are a group of shaman who work in the global digital space to coach brands, talent, and political figures to divine success.

Brand Direction

We work on an international scale as nomads who organically build brands outside the corporate environment.  We have over 15 years of grassroots shamanic brand management with a tried & true map to guarantee growth and reach.

Streamline your Voice

We are master storytellers.
As we listen to your dream, we choreograph elements and projections so the world will understand the deeper message of your identity.

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Message Us

what-is-magic
  • Abracadabra derives from an Aramaic phrase meaning

    “I create as I speak”

    Hebrew Phrase
  • Magic in its earliest form is often referred to as

    “The Art”

    Alan Moore
  • To cast a spell, is simply to spell; to manipulate words.

    To change people’s consciousness. 

    Alan Moore
identity

IDENTITY

We create streamlined dreams with the intent to awaken, enlighten, and inspire goodness in the world.
Featured below are a few of our brands and their stories.

philosophy

Philosophy

We follow ancient wisdom and use sacred designs to remind consumers where happiness originates. Our higher purpose is to go inward and spread happiness from within.

BRAND STRATEGY

UX DESIGN

BRAND MANAGEMENT

ART DIRECTION

Strategy

CULTURE

APPRENTICESHIPS

ACCREDITATION

LOYALTY PROGRAM

Culture

OUTREACH

SOCIAL INFLUENCE

COMMERCIALS

AD CAMPAIGNS

Outreach

philosophytwo
  • To accomplish great things, we must not only act, but also dream; not only plan, but also believe. 

    HardMagic Productions
  • Magic is distinguished from mysticism by its very concreteness and practicality.

    Tom Robbins
  • Believe you know all the answers, and you know all the answers. Believe you’re a master, and you are. 

    Richard Bach
community

COMMUNITY

We are a progressive community. Feel free to join our culture or contact us. If we feel our dreams align, we will be happy to collaborate.

Our Team

Matt Hackney
Founder

Over 20 years ago, HardMagic opened as a web design firm ran only by Matt in his home-office.  Matt has coached people internationally on his design practices, brand aesthetics, and cultural outreach.  HardMagic now has a family of designers spread across the world who have advised or built some of the leading lifestyle brands in today’s market.

Matt spends his time in the forest for inspiration and continues to choreograph design for Silicon Valley, small-town America, and startups around the world.  He enjoys finding new apprentices who are passionate to learn about design and spends much of his time molding them into future Creative Directors.

Our Team